Заразительный. Психология сарафанного радио. Contagious. Psychology Of Word Of Mouth
SKU: 81134627724

Заразительный. Психология сарафанного радио. Contagious. Psychology Of Word Of Mouth

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Заразительный. Психология сарафанного радио. Contagious. Psychology Of Word Of Mouth. . Contagious. Psychology Of Word Of Mouth ? , . , . , ? ? ? . , , . , , , , . , . , , . SPECIFICATIONS: Author: Jonah Berger Language: Russian Number of pages: 214 pst Format: Paperback Size:5 () A5 (Standard) Weight: 240 g ISBN: Does not apply

Заразительный. Психология сарафанного радио. Contagious. Psychology Of Word Of Mouth

Что делает вещи популярными? Если вы сказали реклама, подумайте еще раз. Люди не прислушиваются к рекламе, они прислушиваются к мнению других людей. Но почему мы говорим о некоторых продуктах и идеях больше, чем о других? Почему некоторые истории и слухи распространяются словно пожар? И что делает контент в Сети вирусным? Профессор Уортноской школы бизнеса Йона Бергер посвятил многие годы поиску ответов на эти вопросы. В этой книге, основанной на своих обширных исследованиях, он делится с нами научным обоснованием феномена сарафанного радио.
Если вам всегда было интересно, почему определенные истории или видеоролики становятся вирусными, в этой книге вы не только найдете ответ, но и узнаете, как использовать эти принципы для создания заразительного контента. Автор предлагает набор конкретных прикладных методик для создания сообщений или рекламы, которыми люди охотно будут делиться друг с другом. Чем бы вы ни занимались, эта книга поможет вам сделать так, чтобы о вашем продукте или идее заговорили. 

SPECIFICATIONS:

Author:Jonah Berger - Йона Бергер

Language:Russian/Русский

Number of pages:214 pst

Format:Paperback

Size:А5 (Стандарт) / A5 (Standard)

Weight:240 g

ISBN:Does not apply

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SKU: 81134627724

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Heather260
Massapequa, US
★★★★★ 5
The best no show socks
The only no show socks I have ever found that do not slide down. These are very comfortable and the extra tab on the back provides comfort by keeping shoes from rubbing the back of your foot. The top of the sock also comes up high enough to cushion the top of your foot all while still remaining hidden while wearing tennis shoes or even with my hey dudes.
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Reviewed in the United States on November 30, 2025
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Nick
Massapequa, US
★★★★★ 5
Great quality and fast shipping
Size: Medium, Color: (001) Black / Black / Castlerock
These socks are tight but after the first wash and dry , they fit perfect and NEVER slide off , ordered a second pack
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Reviewed in the United States on March 24, 2026
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Bargain Rig
Massapequa, US
★★★★★ 5
Comfortable, Durable, and Stylish
Perfect gift choice! Excellent quality socks with a variety of colors to match any wardrobe.
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Reviewed in the United States on November 30, 2025
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Ray
Louisville, US
★★★★★ 5
Great product and service after disappointment
Flavor Name: Traditional, Size: 4 Ounce (Pack of 1)
Ive tried a few different brands of biltong and made my own. I have to say that this wasn't my favorite. Believe me, i wanted to like it. The taste was sour and most of the bag was pulverized shreds. :( I did find that letting a bit airdry in a bowl made it a little more palatable, but honestly it'sjust sitting in my fridge still, where normally I'd have eaten the whole bag in a day or so. I will say that there was a decent amount for the price. The texture and cut were good on the whole pieces. Also, some of the bites left a weird coating and nasty taste on my tongue, like baking soda or something, but definitely an off taste. I had my own beef jerky store for several years, so I'm a connoisseur, but no snob. -----update 8/13/2019------- I contacted customer service via the email on the bag and got a response. They sent me a new bag and here is the email I sent them back. Very happy now. ....The biltong showed up last Thursday! I'm sorry i kept forgetting to email you. It is delicious. It's night and day difference between the bag I got through Amazon originally. This bag was pristine and the taste is spot on. Every piece is a perfect slice, no shreds or fluff. Dark, rich brown color, not hay colored like the old bag. I really think that the other bag got very hot or something and out the taste off. Thank you so much. Now I know that if I am in the mood for biltong, Ayoba-yo is a good choice. Thanks for the customer service as well.....
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Reviewed in the United States on July 2, 2019
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Louisa Hoffman
Lake Worth, US
★★★★★ 5
Ayoba-Yo Traditional Beef Biltong
Flavor Name: Traditional, Size: 4 Ounce (Pack of 1)
I have been lucky to visit South Africa a few times in my life. What is not lucky is coming home to the United States and craving biltong. Biltong is a magical, sugar-free, barely processed jerky and once you try it, you will never want to eat American beef jerky again. Biltong made in South Africa cannot be imported to the States, which is probably the saddest thing ever. I have searched for the perfect recreation of what I have eaten while road tripping through the Karoo, and I haven't found anything that can match it. Until I got this Ayoba-Yo Biltong delivered to my door yesterday. My search is over. Ayoba-Yo is a match to the biltong in my memories. The meat is sliced thin and perfect for snacking. It is fresh, doesn't contain any gross preservatives, and the flavors are the perfect traditional blend. Try this biltong and make the switch, you won't be disappointed!
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Reviewed in the United States on February 16, 2018

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